Time well spent

Paul Rich launched in 2017 with one idea: bold watches, real materials, no fluff. We've sold over 200,000 since. Aventurine stone dials. Frosted steel cases. Forged carbon bezels. We use materials most brands in our category won't touch — and we build them to last.
company values

Ambitions
We started because the watches we wanted didn't exist at the price point we thought was fair. Turns out a lot of people felt the same way. The same materials found in ,000– ,000 watches — aventurine dials, frosted finishes, lab-grown moissanite — built into every piece we make.

expression
Frosted, brushed, skeleton, moonphase, dive. Gold, silver, rose gold, black, green, blue. Every collection built around a different idea — so there's always one that fits the moment.

Excellence
Every watch gets designed in-house. We spec the movement, source the materials, and test the build before it ships. The details matter — that's why we cold-cut and hand-polish every aventurine dial. Our own design team, our own supply chain, our own warehouses in the US and EU. 200,000+ watches — that's how it's done.
























